Why should agriculturalists be active on social media? A sweltering summer’s day in the Lowveld, the sun at its zenith baking down into the valleys. Shrill cicadas cut short by the mechanical hum of a tractor’s engine and the dull thundering of a plough ripping through topsoil. A young boy stands on the edge of the…
Facebooking from the field: My journey into agricultural science communication
